While warming up for her third-round Australian Open match, Russian tennis star Maria Sharapova noticed a bouncy spot on the court. "It was a little bit strange," she said. "I thought Nike had put some extra cushioning in my shoes!"
Source:
http://www.youtube.com/watch?v=fA8fMUdmvkA&feature=player_embedded
This time, pretty much everyone starring in the 2010 "Write your future" commercial didn't really live up to the hype, with some failing, along with their nations side, quite miserably.
Source:
http://sportige.com/nike-world-cup-2010-write-the-future/
Nike is continue to impress with their advertisement methods.
This huge sculpture, which has been named Ballman, is made with almost 3,000 footballs suspended from steel wire ropes giving the illusion that it is floating in the air. It is located inside shopping centre in Johannesburg, South Africa.
Source:
http://www.thisblogrules.com/2010/06/giant-sculpture-made-out-of-3000-balls-for-the-world-cup.html
Call it soccer.
Call if football. It doesn't matter to the people in under-developed countries around the world. The visual depictions of smiles and fun prove one thing -- whatever you call it, you don't need Nike or Wilson to enjoy scoring a goal.
Nike just continues to stand there with its brand as this macho, edgy company, no matter what breaks out around them.
Source:
http://www.usatoday.com/sports/columnist/brennan/2010-04-28-nike-athletes_N.htm
An advertisement featuring the NBA's two biggest superstars includes a gun reference, the same week two players were suspended for carrying firearms to the locker room.
Source:
http://www.fanhouse.com/news/main/kobe-lebron-nike-ad-features-gun/881093
